DOI: https://doi.org/10.33917/es-3.183.2022.101-109

The methodology for studying the strategic potential of valuation companies in Russia is based on the use of the Strategic Matrix of the Company software package, the algorithm of which involves the analysis of qualitative and quantitative indicators that allow building a complete profile of the company and giving a scenario forecast of its development. The main qualitative parameters taken for analysis include such as the degree of innovation and differentiation of services, the level of competition and the position of the company in the market, the priority of certain strategic goals in the company’s activities, the effectiveness of motivation, corporate culture, the ability to quickly access the necessary resources.

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Appraisers suffer from distrust to each other, to say nothing of consumers or supervisory bodies’ attitude.

Appraiser’s public function is maintaining a fair balance between safeguard of the taxpayers’ interests and those of the state.

The situation formed in the National Council of valuation activities (NCVA), in fact, represents the split of valuation community.

It would be useful to create a general certification center for all members of the Eurasian Association of Appraisers (EAA) as the qualification requirements should be uniform.

Precise identification of valuation object was always important, but under emerging markets conditions it was proposed to pay special attention to it.

If Russia has recourse to Eurasian integration it will inevitably get rid of the dollar, multinational corporations and oligarchic system.

Evolution of this profession in our country went along with the development of international standards system. So we did not have to “reinvent the wheel” in the sphere of assessment methodology.

From the very start the Russian Society of Appraisers identified those key areas that were successfully evolving over the successive years.

Appraisal in any sphere is, above all, a means of the subject to perceive itself or the environment by fixing the measurement result.