Key factors for preserving the usual level of operators’ business profitability in the nearest 5-8 years are clearly coordinated commercial and technical strategies, allowing to sustain adequate investment discipline. The world’s largest ICT consultant Detecon within the new vision of the telecommunications market development offers to operators’ business radical solutions for overcoming global challenges in the era of transformation. This was discussed in the interview with the “ES” by managing partner for technologies in Europe and the CIS Detecon Europe Dr. Stefan Shnitter.