DOI: 10.33917/mic-6.119.2024.55-70

This article examines the socio-economic aspects of the production and trade labeling of commodity brands in light industry in modern conditions.  It is shown that since 2024, production and trade labeling has become mandatory for all participants in the Russian market. By this time, all manufacturers, importers and retailers must be registered in the Honest Mark system and will be required to transmit data on each concluded transaction. The requirements of GOST R 51201–98, which is a regulatory document that establishes the basic requirements for barcodes used in various sectors of the Russian economy, are analyzed. Several basic barcoding systems are considered, each of which has its own characteristics and specifications, namely: EAN-13, Code 39, QR codes, RFID codes and Data Matrix.  The socio-economic aspects of the implementation of production and trade labeling of the world brands «A.L.C», «GAP», «Nike» are considered as industry examples. It is shown that brands with a well-known reputation usually monitor the quality of their products and try to preserve their reputation, so labeling in such cases acts as a guarantee of good quality.

References:

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DOI: 10.33917/mic-6.113.2023.55-70

The organizational and economic aspects of the protection of patent law, industrial property and information databases on the basis of international agreements in modern socio-economic conditions are considered. It is shown that in the modern world, copyright involuntarily is a factor «slowing down» the development of knowledge-intensive industries. In turn, the modern Russian patent system is in dire need of reform – as the popular press, scientists, lawyers, judges and ombudsmen say.

The authors conclude that protecting patents as property rights can improve socially constructive coordination that facilitates the complex process of commercializing innovations, thereby improving both access and competition. On the contrary, avoidance of industrial property may facilitate socially destructive coordination between large players using anti-competitive collusion strategies.

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