DOI: 10.33917/mic-4.99.2021.57-62

The scientific article examines the terminological concepts of servicization, services and the service market within the framework of classical and modern scientific schools. Various types of services are classified and key factors contributing to the development of servicization and market conditions are identified. The competitive market of services is structured on the example of the Republic of Tatarstan.

DOI: 10.33917/mic-5.94.2020.74-81

The scientific article assesses the innovative potential of enterprises in the retail and trade sector of the service sector in order to identify the level of their competitiveness. The modular categories are highlighted, according to which it is possible to identify the degree of readiness of enterprises for innovation. The algorithm for determining the innovative potential has been determined; the systemic components of the mesofractal of innovative potential were identified, and the methodology for assessing the readiness of an enterprise for innovation was improved, on the basis of which empirical indicators were obtained.

DOI: 10.33917/mic-4.93.2020.67-75

The scientific article systematizes the conceptual and categorical properties of services, as a result, reflects the characteristics of the concepts of “service” and “competitiveness of services”. Conducted research of services in the generally accepted coding system (OKVED); as well as in the aspect of the international standard industrial classification (MCOK / ISIC) allowed the authors to supplement the species groups of the most demanded services on the market; as a practical example, an analysis of the competitiveness of DIY-services of the largest retailers of the Volga Federal District is presented.

In the scientific article the mechanism of anti-recessionary management on which basis are generated strategic alliances the enterprises on an example of an industrial complex is offered.

In the scientific article the author’s position concerning formation regional industrial association with the base research centre of leading high schools is presented an example of Republic Tatarstan. Classification numbers of sources of design financing with a substantiation of economic feasibility of the project are revealed.